Mobiltesino.
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Mobiltesino, born as joinery in 1978, is a successful company in the bathroom design industry whose communication used to be ordinary and anonymous, not giving the right prominence to the values of the brand, as much as to its sophisticated products.
Starting from the concept of "atelier", this new identity highlights both the idea of craftsmanship and the concept linked to innovation, versatility and creativity in every Mobiltesino's creation. The communication is now based on essential elements which emphasizes the brand's recognizability within a market category that seems to be visually homogeneous.
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Agency
Andrea Castelletti StudioCreative Direction
Andrea CastellettiArt Direction
Andrea Castelletti, Andrea FlemmaCopywrighting
Tania Loschi
